Author Archives: yningvivian

Interview with Illustrator Minime Weng

Minime Weng is a Chinese illustrator and graphic designer. She used worked as a designer for Barbie China. Currently, she has developed her own brand called 2604artdeco, which focusing on the application of illustration to real products. http://www.2604artdeco.com/gallery.aspx http://www.flickr.com/photos/48839190@N02/page2/ The … Continue reading

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llustration research assignment

http://archives.newyorker.com/?i=2012-01-30 http://farleykatz.com/ This is an illustration by Farley Katz for an article named GROUPTHINK from the New Yorker magazine, issued at Jan 30, 2012. The article is about brainstorming and group collaborations. It shows groups that accept and welcome new … Continue reading

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Pizza Pizza Annual Report- final

This is the final version for Pizza Pizza’s annual report. I have made slightly change on the cover while keeping consistency of the brand guide, the curve line image on the cover brings more highlight to the cover. Also, the … Continue reading

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Pizza Pizza Annual Report- draft

These are my two concept layout of Pizza Pizza’s annual report. I try to keep it as the similar format as the previous brand guideline to follow the unity.  The curved shape on the cover is also consistent as it … Continue reading

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Pizza Pizza Brand Identity- final

Based on previous research  for brand guidelines of different company and the previous rebranding for Pizza Pizza, I created the new brand guideline for Pizza Pizza. I keeped the whole booklet in a clean and simple format so that it is … Continue reading

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Pizza Pizza Brand Standards Guide – research

All images are from PIZZA HUT Brand Standards Manual Final  http://www.scribd.com/doc/47339523/PIZZA-HUT-Brand-Standards-Manual-Final By researching the existing brand guidelines of different company, I found it is essential to standardize the usage of the logo, such as the acceptable and unacceptable version of logo, secondary … Continue reading

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New product packaging-Old Beijing fabric shoes packaging

Here’s the 3D mock-up for the  new packaging of old Beijing fabric shoes. I incorporated the concept of the shoe box from the preliminary idea by making the graphics as the feet script. The pink and blue colors address the … Continue reading

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New product packaging-Old Beijing fabric shoes packaging (preliminary)

For this project, I’m remarketing the Old Fashioned Beijing Fabric Shoes for the young audience and creating the new packaging and identity. The following is the preliminary concepts: For the first concept, I was inspired by the shoes packaging that … Continue reading

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Seventh Generation Packaging – final mock-ups

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Seventh Generation Packaging-final design

Here comes the final design for the Seventh Generatrion packaging. I refined the second rough from the previous concept for the laundry detergent packaging. Also, based on the style of the laundry detergent packaging, I made changes of the box … Continue reading

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